Integralmédica: over 79 new keywords ranking on Google's first page

Meet Integralmédica

With over three decades of history, Integralmédica was a pioneer in introducing sports supplements to Brazil and, from the beginning, established a standard of innovation and excellence in its production and research.

Its high-quality products feature a combination of cutting-edge technology and the essence of a company highly committed to performance, health, and well-being.

The challenge

Integralmédica faced the challenge of boosting organic traffic to its website, in addition to strategically positioning vital keywords for Integralmédica within its segment.

This objective not only aims to expand the brand's presence to new users but also significantly drive lead generation and, consequently, increase company revenue. Our focus is on building a robust and impactful digital presence, consolidating Integralmédica as a benchmark in its sector.

Solution implemented by Deza

Study of Current Keywords:

We started with a meticulous analysis of existing keywords, identifying opportunities for improvement and new relevant terms to optimize content and attract qualified traffic.

Competitive Analysis:

We conducted a comprehensive study of competitors, identifying their keyword strategies and seeking opportunities to stand out in the online landscape.

Comprehensive Category Optimization:

We implemented adjustments in all website categories, ensuring a solid and search engine-friendly structure, providing an improved user experience.

Sitemap Enhancement:

We made adjustments to the sitemap to ensure efficient indexing, facilitating the understanding and ranking of content by search engines.

Indexing in Google Search Console:

We configured and monitored indexing through Google Search Console, ensuring that all relevant pages of the website are properly recognized by search engines.

Strategic Content Production:

We introduced a content production strategy through a blog, focusing on creating relevant and optimized materials with the best keywords to attract, inform, and engage the audience.

Continuous Optimization with Strategic Keywords:

We maintain a continuous optimization approach, regularly updating blog content and other areas of the website with the most relevant and effective keywords of the moment.